Vision 2030

Long-term Management Vision, “Vision 2030”

The DENTSU SOKEN Group defines its ideal positioning in 2030 as "An X Innovator—an entity that realizes social and corporate transformation through the practical implementation of X Innovation." By 2030, we aim to become a corporate group with net sales of ¥300 billion and operating profit margin of 20%, as a group with diverse human resources, an abundance of technologies, and the various solution suited to planning and realizing societal and corporate transformation through self-transformation from a "system integrator" to a "X Innovator."

Vision 2030 Statement The DENTSU SOKEN Group will transform itself with the aim of becoming an “X Innovator” realizing social and corporate transformation.

Auto-Transformation toward Vision 2030 Promoting Four Self-transformations

Business domain expansion HIRAKU

Expand business domain from the resolution of individual corporate business issues to support for the resolution of all issues faced by the entire company and social transformation.

New capability acquisition TSUKURU

Further enhance strengths in technology implementation while acquiring the capabilities necessary to guide social and corporate transformation as new strengths.

Earnings model innovation KASEGU

In addition to expanding and strengthening solutions, strive to diversify profit model and improve profitability through the establishment of new delivery models.

Management foundation innovation SASAERU

Update management foundation to accelerate the speed of self-transformation and acquire the ability to flexibly adapt to future changes in the environment.

Steps to FY2030 Realize the vision in 3 years x 3 steps

In order to realize our "Our ideal positioning in 2030," we have divided the nine years from 2022 to 2030 into three phases, and have clarified the positioning of each phase.

  1. 1st Plan (FY2022 - 2024) Accelerate growth and build foundation
  2. 2nd Plan (FY2025 - 2027) Make further challenges on a new foundation 2025 is 50th anniversary
  3. 3rd Plan (FY2028 - 2030) Realize DENTSU SOKEN Group's ideal positioning